Germany luxury automaker Porsche, a. G, registered an increase in sales in the Asia Pacific region up to 53 percent or as much as 4.846 units. This figure is equivalent to 2.5 percent of the market for Porsche worldwide.
Through the affidavits, Managing Director of Porsche Asia Pacific, Martin Limpert, said sales in the rest of the country in the Asia-Pacific region is quite positive. To achieve this, the entire Porsche dealers already sizable investment imparts.
Limpert said of the total sales in the Asia-Pacific region, a total of 3.352 69,1 per cent or units sold in Taiwan. This figure is up 68 percent from the previous year. Increase in sales of 35 percent took place in Malaysia and Singapore. The two countries had doubled the sales of the Porsche unit all 771 2014.
Just FYI, Porsche Asia Pacific began operations on October 1, 2001. In this area, there are 13 countries which became Porsche market namely Brunei, Indonesia, Malaysia, Polynesia, New Caledonia, the Philippines, Singapore, Sri Lanka, Taiwan, Thailand, the Vietnam. In 2014 the Porsche open a new dealership in Cambodia and this year there is a new representative in Mongolia.
Member of the Executive Board, Sales and Marketing, Bernhard Maier, Porsche said sales of the Porsche car brand image and increase in 2014. According to him this happened as a result of the success of the launch of sport utility vehicle (SUV) Tiger. Worldwide, 75 percent of buyers of the Tiger is first-time buyers from the Porsche car.
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